IDC PlanScape: Data as a Product

As the data landscape gets more complex, extracting value can be a challenge. In response, a new approach has emerged: treating data as a product. Among the many advantages — increased data accessibility, faster time to value, improved governance, and beyond — data products are ideal for supporting AI initiatives.

So what is a data product, and how can you try a proof of concept? This IDC PlanScape walks you through the basics, including:

• The definition of a data product, the key stakeholders, and the value

• The top three recommendations for getting started with a pilot program

• The three essential components for success in running a program

Get an introduction to this important and promising new concept in data management and delivery — and explore the potential for a more effective way to handle data.